A Commitment to Finding Opportunity and Delivering Impact
The competitive intelligence data, analytics, and strategic direction that Tru Market provides creates powerful impact and opportunities for its clients. As a matter of practice, Tru Market does not reveal its clients or discuss specific details of client engagements. Tru Market works with clients across size (SMBs to Fortune 500s), sector (FMCG, Technology, SaaS, Financial Services, Business Services, and more), and region (focus on North America and Europe), delivering tailored competitive intelligence solutions that empower companies to achieve success in their respective markets.
Tru Market completed a market assessment and conducted executive interviews with competitors in the technology sector. The work strongly influenced a successful investment strategy for a VC/PE client.
Tru Market provided two years of leading-edge mystery shopping and competitive market monitoring for a Fleet Management client that resulted in significant margin gains, sales team improvements, and a more competitive product set.
Tru Market created an AI-driven price and plan monitoring asset for a telecom client that now tracks competitive activity in the market faster and more efficiently than ever before.